My husband (an IT expert) once joked I’d use a CD-ROM as a drink holder. Even my 10-year-old beats me to mastering the TV remote. So how did I end up running AI workshops? My curiosity was sparked by Adam Spencer, the math-loving comedian, who helped me see AI not as a threat but as a tool.
The recent Coldplay kiss-cam moment got me thinking. Not so much about the reported incident (there are worse things happening in the world) but about the reaction that followed. Viral memes, parody videos, fake statements and impersonator accounts, it felt like every digital corner had something to say in mocking tones. It was wild to
From Kusama x Louis Vuitton to Pharrell x Brainchild, bold creative partnerships remind us: unexpected combinations can spark magic. That same energy inspired my sister and I to work together – despite being wired completely differently. She’s the detail-obsessed print and production brain; I’m the words and strategy person (more info on the PR Sister
Your logo and visual identity are important, so a comprehensive design style guide is essential. Your brand also covers your messaging, so a clear writing style guide matters. Your brand is tone of voice and how you show up across digital channels, which means a strong communications or media policy is required. None of this
Here’s a question to think about. When should comms NOT be at the executive table?🤔An organisational restructure with redundancies?🤔An employee bargaining negotiation? Just two instances where it might be tempting – even flattering – to be invited into the inner circle. But… 🤔What is your purpose?🤔Are you there for advice or validation? When decisions are
Is your end of month (or end of year report) due next week? What will it say? You might discover you have been caught in the comms activity trap – emails sent, articles published, social posts scheduled. We’ve all been there. Busy, productive… But activity ≠ impact. A key sign your communication function is growing
As a natural-born organiser (with a minor in people-pleasing), I like my daily tasks like I liked my CDs – categorised by genre and alphabetised. But sometimes, life takes my carefully crafted plans, throws them into a blender and serves them back to me as a “character-building” experience. (Surely, I have enough character by now?)
Where do you start when you are not in the position of influence that comms deserves to be? Well, a good whinge might make you feel better in the short term. But it’s better to rewrite the playbook. Start by doing what the accountants, lawyers and operating chiefs already do: position communications as business-critical! Frame
A totally unofficial (but kinda accurate) scale of online visibility… 🔲 0–500 connections: The Quiet ObserverYou’re here. Somewhere. Quietly absorbing content like a social sponge. You haven’t posted (much) but you know what’s happening! 🔲 500–1,000 connections: The Emerging LeaderYou appear just enough to make us go, “Hey, look at you!” Your feed is a
In most organisations, particularly traditional or government ones, the executive table is hallowed ground. Reserved for roles perceived as controlling risk, driving revenue, keeping spenders in check, and shaping strategy. That typically means:🟡 CEO – obviously!🟡 Chief Financial Officer – guardian of the dollars, responsible for financial health and sustainability🟡 Chief Operating Officer or Directors